There is a glass bong on each side.

　　In a short period of one year, the bong industry has fallen from the altar to the bottom, from the darling of the capital to the outcast of fate. Two great events happened in the middle. The first is policy. The second is the epidemic situation.

　　On November 1, 2019, Shanghai Steam Culture Week kicked off at the New International Expo Center.

　　The bleak capital market has not dampened people's enthusiasm for pursuing wealth. The stadium is crowded, which is the ultimate embodiment of the prosperity of dab rig.

　　On the afternoon of the end of the event, the "First Ban" of dab rig was officially promulgated, which clearly stipulated that lookah dabrig should not be sold to minors, or sold or advertised on the Internet. At that time, the online track of lookah dab platform was in full swing. Various brands have opened direct sales stores on online shopping platforms such as Tmall and JD.com. The ban ended the network war of lookah dab rig, and the whole network became the first autumn of all lookah dab rig brands.

　　After the online channel is closed, it is difficult for brand merchants to speak. At that time, on the eve of the Double Eleven, many brands had already prepared tens of millions of stocks in advance. What's more, the online channel they set up was burned overnight, the online team was forced to lay off employees and change jobs, and the channel merchants began to throw out goods urgently, resulting in almost the same agency price and retail price, resulting in serious market turnover.

　　Shortly after the "No.1 Ban" was promulgated, many small and medium-sized agents panicked and began to flee the lookah dab drilling platform industry. New runners who plan to enter the stadium also stop and feel lucky to stand aside.

　　Thunder and rain and dew are blessings. After the introduction of the policy, brand owners can only swallow the bitter water back into their stomachs and smile to show their support.

　　In addition, the policy does not stop there. In the following week, four consecutive regulatory bans were imposed on lookah glass, and the regulatory scope shifted from online to offline. During that time, the market was nervous and turned pale at the mention of smoke.

　　Supervision triggered the first reshuffle of mini bong industry, and many leading brands fell into the trough of financing difficulties and layoffs, and entered the adjustment stage. Some small and medium-sized brands are on the verge of death and collapse. The capital organization that once promoted the development of lookah glass also withdrew, leaving lookah glass to fend for itself.

　　At the end of 2019, an entrepreneur in the lookah glass industry said, "A large number of look ah glass enterprises may not survive this winter."

　　Unexpectedly, the new outbreak in 2020 has become the last straw to crush the survivors who just passed the ban on No.1.

　　The impact of new epidemic diseases this year is all-round. The online education and entertainment industry both delivered good financial performance in the first quarter, and each industry has its own good side. However, lookah glass, whose online market is blocked, has not left any hope.

　　The delay in returning to work makes production difficult. Haima dab tool Factory in Shenzhen experienced a one-month loss, which forced many brands to delay the release of new products and made cigarette supply unsustainable. It's hard to wait until the epidemic gradually stabilizes and resume production, but the factory is big but not small, so big brands give priority to production, while small and medium-sized brands can only blink.

　　The most fatal problem comes from the demand side. Because people are forbidden to stay at home, the opening of offline stores is delayed, and the seahorse coil cannot reach consumers. At first, many agents also posted some sales information in the circle of friends, but then the frequency of forwarding is getting lower and lower, and now it is submerged in the content of eating, drinking and having fun.

　　Under the double blow of regulatory policies and the new epidemic situation, Magpie, Xi, Fulu and other brands are on the verge of death, and elimination is almost a foregone conclusion. For other brands, this does not mean that they have won, because the sword of Damocles on their heads has not yet fallen.